In recent years, viral videos have become a significant part of social media culture. These videos can be funny, heartwarming, or thought-provoking, and they often gain millions of views within a short period. The Darshana Bareilly viral video is one such video that captured the attention of millions of people worldwide. This article will explore the impact of the Darshana Bareilly viral video and the ethics of using viral videos for marketing purposes.
What is the Darshana Bareilly viral video?
The Darshana Bareilly viral video is a short clip that shows a street vendor selling a unique type of chutney in India. In the video, a customer named Darshana Bareilly tries the chutney and expresses her love for it. Her unique way of describing the taste and her enthusiastic reaction to the chutney quickly went viral, gaining millions of views on various social media platforms.
The video became so popular that it caught the attention of various media outlets, and Darshana Bareilly became an overnight sensation. The vendor also benefited from the viral video, as the demand for his chutney skyrocketed, resulting in increased sales.
The impact of the video
The Darshana Bareilly viral video had a significant impact on both Darshana and the vendor. The positive impact was recognition for Darshana Bareilly, who gained popularity and was featured in several news outlets. The video also helped the vendor increase sales, which resulted in more profits.
However, the viral video also had some negative consequences. Some people criticized the vendor for exploiting Darshana Bareilly’s excitement and using it for marketing purposes. Additionally, Darshana Bareilly faced cyberbullying and trolling from people who did not like the video or her reaction to the chutney.
The ethics of viral videos
Using viral videos for marketing purposes raises ethical concerns. It is essential to obtain the consent of the people featured in the video, as they may not want to be associated with a particular product or brand. The Darshana Bareilly viral video raises questions about consent, as it is unclear whether she agreed to be featured in the video or not.
Moreover, viral videos can sometimes exploit individuals, especially those who come from lower socio-economic backgrounds. In the case of Darshana Bareilly, some critics argued that the vendor used her excitement and enthusiasm to sell more chutney, taking advantage of her situation.
In conclusion, the Darshana Bareilly viral video is an example of the power of social media and how quickly a video can become viral. While the video had a positive impact on the vendor and Darshana Bareilly, it also raised ethical concerns about
the use of viral videos for marketing purposes. It is crucial to obtain consent and ensure that individuals featured in the video are not exploited in any way. In the case of the Darshana Bareilly viral video, it is unclear whether she consented to being featured, and some critics argue that she was exploited for marketing purposes.
As viral videos become more prevalent, it is essential to consider the impact they have on individuals and society as a whole. While they can provide recognition and success, they can also result in negative consequences such as cyberbullying and exploitation. As such, it is important to approach viral videos with caution and ensure that they are created and shared in an ethical and responsible manner.
In conclusion, the Darshana Bareilly viral video serves as a reminder of the power of social media and the impact that viral videos can have on individuals and society. It is important to consider the ethics of using viral videos for marketing purposes and ensure that individuals are not exploited in any way. By approaching viral videos with care and responsibility, we can harness their power for good and prevent any negative consequences that may arise.
